🦉 This Will Make You Better in Life and Business

The wisdom of Sam Ovens, how to make money with niches, and a reminder to read more books.

Welcome to The Digital Renaissance

Hello, Happy Sunday! I hope you’re energized and rested because I’m bringing you a packed newsletter.

The labels you need to know:

  • The Rabbit Hole: A rabbit hole for you to dive and explore if it piques your curiosity.

  • The Revenue Stream: New business idea or revenue stream you can look into.

  • The Career Hub: Links and resources to level up your career, business, and professional life.

  • The Personal Hub: Links and resources to level up your personal life.

Read time: 6.5 minutes (and it will be worth it).

The Rabbit Hole

This week's rabbit hole is Sam Ovens' wisdom. I went through some of his videos and interviews and summarized the main ideas for you.

This will be full of high impactful value, so get ready and save the notes!

The Future of Online Education and Content

  • Success often leads to contentment, but true innovators constantly challenge and disrupt their own achievements to stay ahead.

  • In the creator economy, the value proposition shifts towards direct monetization of content by creators themselves, making them the core of the business model, not platforms and advertisers.

  • The current digital landscape is cluttered, making it challenging to find authentic and relevant information. The emphasis may be on synthesis and curation to cut through the noise.

  • If you’re searching for information nowadays, it’s not about Google, but about the person who has the knowledge and is more close to the answer. Google just shows who’s good at SEO/Marketing.

Turning Hard Things Into Base Instincts

  • The majority of people when they try something big, encounter resistance and problems. That eventually gets so hard that they give up and go back to their comfort level in life.

  • The key to breaking that and getting what you want in life is turning the hard things into base instincts.

  • Base instincts are things that are literally hard-coded into our DNA from millions of years ago. For example instincts of survival (fight or flight mode).

  • The secret to being good at anything is to operate on instincts instead of thinking. The best athletes and business people say you don’t have time to think, you just do based on instinct, out of your subconscious.

  • But of course, the hard part is doing it. Planning what you need to do is easy and important in the beginning, but then you have to do the work. And that’s hard!

  • It’s normal to have fear and anxiety, but you need to have self-control to “fight” them and continue working hard.

  • You need to find the actions you need to take to achieve your goal and do them every single day, first thing in the morning. They will turn into habits and practice makes perfect.

Stop Confusing Yourself. Define The Problem And Solve It

  • People don’t know what to do because they don’t know what they want.

  • The goal is to get into the zone or flow state. It’s there where you do your best work.

  • A study found that being in the zone with a clearly defined goal is the happiest and most effective state to be in.

  • So, first, you need to figure out what you want/are trying to achieve. Then after knowing that, find the next possible action to achieve that.

  • Most of problem-solving is just defining the problem. Once it is defined, it’s 80% solved.

  • The only thing that really matters is: are you solving a problem, is it important, and are you actually solving it for people?

Peak Performance By Taking Breaks And Vacations

  • Most people use vacations to escape from their current reality. If you’re doing something you love you don’t feel the need to have vacations. But, with that being said, it’s good to rest and unwind.

  • When you do rest, you are 100% resting and unwinding. No work, or half work.

  • If you choose to watch videos when resting, choose something that will not have ads. Because ads are made to hit you with a lot of dopamine, and that will disturb your rest.

  • If you’re seeing something at night on the computer, change the screen colors to yellow with some app, so that you’re not seeing white bright light at night.

Tired Of Wasting Your Time?

  • During a whole week, write down how much time you spend doing everything - making food, driving, working, social media, resting, etc. In the end, you’ll be able to know how you’re spending your time and how you can optimize it.

  • The important thing is to know what is your goal, and where you want to go. After that, you can know what activities are positive or negative.

  • If you make $100 per hour then any activity you spend 1 hour that doesn’t produce $100 worth of value or more (and keep in mind that resting or time with loved ones is invaluable) then you delegate, eliminate, or automate it.

  • Some things have a negative return in the long run like smoking, drinking, hanging out with negative people, etc.

  • Here’s Sam's example that you can replicate and use:

How To Filter Your Information

  • You need to learn how to filter every information and knowledge you get to make sure they are true and good before you implant them into your memory and use them in your life and business.

  • You need to fact-check and research before making decisions. Don’t believe other people did their due diligence or research - because that’s the classic “monkey see, monkey do”.

  • Finding accurate, real information, in the modern world is rare and very difficult.

  • Sam uses a method where he assumes everybody is wrong until proven right. And with this mental model, it makes it easier to make decisions because you only believe when seeing facts, numbers, science, etc.

  • Of course, you don’t tell people they are wrong, you should always hear them, and analyze. This is just a mental model/framework to be careful when getting information and making decisions.

  • You work on this by asking a lot of questions (ask at least 5 whys to go deep), and also by comparing the behavior of a person to what they say (saying vs doing).

Quarterly Reviews and Rethinking Everything

  • Think about taking breaks in quarters. For every quarter (~90 days) take a 7-day break to rethink goals, achievements, and rest.

  • During these breaks, you don’t work, and you completely shut off. When you review your work with a rested perspective from the outside you will improve. You can see if you’re going in the right direction or not.

  • During this time read books that will generate ideas and make you think and review your business, career, and life.

  • Question if your goals are still the same if you’re going well or on the right path, and play with ideas that you learn from books and other people.

Systems Thinking: How Billionaires Think

  • Most successful people are system thinkers. It means they view everything as interconnected systems.

  • One of the best systems in the world is nature. We still can’t figure it out, but it’s a system that works very well and is interconnected.

  • Humans have legal, social, math, and language systems, etc. Everything is a system. And without knowing these systems a human being can’t operate.

  • The people who do really well in life and work are system thinkers. They see things as a whole and how the different parts interconnect.

  • Know that what you put in a system will come out. So you need to be careful with the inputs when you’re looking to achieve a certain output/goal. Those can be sleeping well, eating well, focused deep work, cutting distractions, consuming good information, etc.

  • The environment affects it too, but more on that below.

  • If you want more output, increase the input. It’s simple.

Productivity Hack: Design For Optimal Defaults

  • Designing for optimal defaults means creating an environment and routine that make the most productive actions the path of least resistance.

  • You need to keep things simple, be consistent in what you do (in life, business, and relationships), and do it focused and well.

  • One way is to manage your time better (check the time improvement notes above) and do more of the positive activities and less of the negative ones.

  • Another good way is to optimize your environment. For example, if you want to lose weight but keep chocolates and high-calorie food in your house, your environment is not helping you reach the goal. So make all the changes you need in your environments for life and business.

The Revenue Stream

Solving Problems Of Niche Communities

If you search for niche online communities like people who love Harry Potter, Lego, data scientists, or anything else, you will often find recurring problems they face that haven’t been solved yet.

You need to check if the niche has the money to pay for that solution and how much they would be willing to.

Greg Isenberg has a good framework to think about this, you can check it here (Tweet).

To find these communities and learn about their problems, look on Reddit, Facebook Groups, and Skool. Engage with them and get to know them.

You will eventually find something worthwhile, and if you’re passionate about that community then it’s 100 times better.

Links to explore:

  • A website to look for business ideas or validate an idea around communities (link)

The Career Hub

  • How to make a video game with ChatGPT in 60min. (YouTube Video)

  • Generate UI designs with prompts. (Website)

  • A list of companies that started as simple spreadsheets. (Tweet)

The Personal Hub

  • A VOX video from a year ago explaining AI Art. Perfect to understand it better. (YouTube Video)

  • “If someone who runs a successful satellite development company can read 85 books in a year, so can you and I”. (Tweet)

  • A good perspective to take for this week. (Tweet)

"Good artists copy. Great artists steal.”

Pablo Picasso

That’s all for today, I hope you enjoyed it!

If you want to give feedback or connect, reply to this email or reach out on my socials below 👇